ABOUT
HUMMINBIRD
TO SEE THE WATER MORE CLEARLY
START HERE
Your passion for fishing might be unlimited, but your time and energy are not. Focus where the fish are with Humminbird®. Our crystal-clear sonar and precise charting will help you predict where the next bite will be. But that’s barely scratching the surface of what our technology can do. Tell us how you fish, and we’ll help you do it better with the right recommendation. There’s a Humminbird for everyone.
THEY TRUST HUMMINBIRD
The water’s full of independent thinkers, and they agree on this: Humminbird is Simply. Clearly. Better. See how some of the best anglers in fisheries everywhere are using our tech to locate and catch more fish.
MAKING EVERY CAST COUNT
Revealing the water’s secrets to help anglers pursue their passion for the sport: it’s what we’ve done since the first fish finder we developed as Techsonic Industries in 1971, and it’s what we’ll always do.
From flashers to LCDs, analog to digital and DualBeam sonar to MEGA Imaging®, the past five decades have seen tremendous change at Humminbird.
Starting with best-in-class sonar and depth finders, our innovations have grown to include marine GPS, LakeMaster® and CoastMaster® mapping, radar and full boat-control integration with select Minn Kota® trolling motors.
Through it all, there’s been one constant: U.S.-based design, engineering, manufacturing and technical support. From our home base in Eufaula, AL, we are here to help anglers make the most of every minute on the water.
FISH SMARTER, NOT HARDER
Whether you’re an experienced tournament angler who depends on your APEX™ or SOLIX® units to make every minute and bite count, or using your HELIX® fish finder to make the most of your time on the water with family or friends, count on us to help you find the best fishing spots faster and explore the water with confidence.
That’s what makes Humminbird
Simply. Clearly. Better.