Learn how to convert your Humminbird XPLORE fish finder for ice fishing with the right cables, transducer, shuttle, and battery.

When it comes to bass fishing in rivers, especially in expansive river systems, locating high-percentage areas can make or break your day on the water. We break down 4 key areas to look for bass in rivers and some of the tools you can put to use to catch more fish.

From open water to ice, converting your Humminbird HELIX for ice fishing is simple. Here's how.

Bryan Thrift etches his name in bass fishing history with his second career major championship title–here's how he did it.

Quickly detailing the biggest changes, new features and updates to the Humminbird LakeMaster lineup.

We explain what components come with a MEGA Live transducer and cover the basic installation steps.

Breaking down the accessories needed to convert a MEGA 360 transducer for ice fishing.

Breaking down the why and how of the most important mapping features on your Humminbird fish finder.

A view into Justin Atkins' history of surveying lakes for Humminbird and his rise to professional bass fishing.

The days of blindly casting in front of your boat are over because 360 Imaging gives purpose to each cast you make.

B.A.S.S. Open Winner borrows boat from friend and fishes the entire tournament with no boat-mounted electronics.